Chat Engage - Messaging Types | SegMate Help Center Help Center

Messaging Types Overview of Platform Policy (Update 8-28-2020) Very important that you understand Facebook™ messenger policy and that you abide by them when using messenger as a marketing platform. Here is an overview of FB™ standard messaging, message tag, and news messaging policies. For complete details on applicable policies, please see the Facebook Platform Policy. Messenger Types and Tags Standard Messaging - Businesses will have up to 24 hours to respond to a user. Messages sent within the 24-hour window may contain promotional content. We know people expect businesses to respond quickly, and businesses that respond to users in a timely manner achieve better outcomes. We highly encourage businesses to respond to people’s messages as soon as possible. - Message Tags - Enable businesses to send important and personally relevant 1:1 updates to users outside the 24-hour Standard messaging window. We provide 4 message tags to support certain use cases. The message tags include a Human Agent tag (in Closed Beta) that allows businesses to manually respond to user messages within a 7 day period. Learn more here. One-Time Notification Request (OTNR Topic/Tag/Token) - Enable businesses to request a user to send one follow-up message after a 24-hour messaging window has ended. Learn more here News messaging or Subscription Messaging - Only Pages that are registered with the Facebook News Page Index (NPI) will be allowed to send non-promotional news messages. Due to the global COVID-19 pandemic, select nongovernmental health organizations that are fundamental to the global fight against this disease and Governmental Health Entities that enable messaging, support, and services for the treatment of this global health crisis may temporarily be allowed to use this permission to provide messages directly related to the global health crisis. Note that access is limited and subject to Facebook approval; all policies including spam rates, Platform Policies, and Community Standards apply; we reserve the right to remove access at any time, and to set additional criteria including restricted usage above and beyond our existing policy set. Sponsored messages - Sponsored messages allow businesses to send promotional content outside the standard messaging window. How to set up JSON and Bot Postback in AdEngage feature for Send to Messenger Ads and Sponsered Messaging with SegMate : https://help.segmate.io/article/70-how-to-make-send-to-messenger-ads-4-23-20 *Quick Note: JSON Code only works on Send t o Messenger Ads Postback Code works on both Send to Messenger Ads and Sponsered Messaging Standard Messaging

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